In a good sign for consumer internet startups, Creator Ventures raises $45M

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TechCrunch 1d ago

In a good sign for consumer internet startups, Creator Ventures raises $45M - TechCrunch

Quick Summary:

He goes on to tell the story of how a startup founder slid into his LinkedIn DMs with a pitch about an eco-friendly deodorant called Wild.

“I’ve got a pretty wild story to tell you,” the early YouTube star Caspar Lee says in a TikTok.

So far this year, according to app store data provider Appfigures, the microdrama apps DramaBox and ReelShort have made $99 million and $152 million from in-app purchases in the U.S., respectively.